Join us as we welcome Ian Burns, CEO of Connect First and Servus Credit Union Limited, who shares his remarkable journey from high school to leading a major credit union. Ian opens up about his early days working at Costco, his educational background, and the unexpected transitions that shaped his career, including a pivotal stint at TELUS. His story is filled with resilience, adaptability, and the importance of seizing opportunities, offering valuable lessons for aspiring leaders.
We explore the leadership challenges in financial services, focusing on the transferability of business skills across industries and the critical role of customer service. Ian shares personal anecdotes from his time at TELUS, including innovative strategies during a 2005 strike. We discuss the current challenges faced by CEOs, such as balancing customer and employee needs, navigating economic hurdles, and addressing competition from fintechs and large corporations. The conversation also highlights the consolidation trend within the credit union sector and the strategies for maintaining a competitive edge.
The unique culture and operational model of credit unions take center stage as we examine the advantages of member ownership. Ian explains how credit unions prioritize their members’ best interests, driven by principles of purpose, autonomy, and mastery. We also discuss the competitive landscape, community engagement, and the complexities of recent mergers. Looking ahead, the conversation touches on future growth, digital innovation, and the balance between technology and maintaining community ties, providing a comprehensive view of the long-term outlook for credit unions in Alberta.
In this episode:
- A Journey in Financial Services
- Leadership Challenges in Financial Services
- Credit Union Member Ownership Advantage
- Credit Union Market Competition and Consolidation
- Credit Union Merger and Future Growth
- Future Growth and Innovation in Finance
- Exploring Long-Term Outlook in Alberta
About C-Suite Unplugged
In this series, C-Suite Unplugged, host Adam Legge talks to Alberta’s top CEOs, entrepreneurs, and business leaders about their journey to the C-Suite, what keeps them up at night as an Albertan and as a leader in their industry, and what their outlook is for the future.
Check us out on social media
Twitter: @BizCouncilAB
Facebook: @BizCouncilAB
LinkedIn: @businesscouncilofalberta
YouTube: Business Council of Alberta

